The Chocolate Cake Trap (and what it has to do with your business numbers)
Let’s talk about one of the sneakiest traps small business owners fall into… Assuming they know what the heck they are talking about. I was chatting with a small business owner this week who said, “I know I’m making good money — there’s still cash in the bank!” Cue the classic accountant eyebrow raise. When we dug a little deeper, we discovered that the “profit” in the bank actually included… Read more