You want a business loan … who you gonna’ call??

As most of us in the startup phase of our entrepreneurship journey would know, getting cash to fund our dream is not an easy (or quick) task. There are many “No’s” before you hear the magical “Yes”. Or will you even hear the “Yes” at all? Your dream idea is only loved by a third party finance option, if it can see that the idea has the ability to generate…  Read more

Goodbye customer service, Hello happy customers

Now this may sound contradictory because surely if you provide great customer service you must be kicking goals in business right? Well I don’t think so. I don’t think you should be focusing on customer service, I think you should be focusing on having happy customers. “Yes, there is a difference. You can provide great customer service but still have unhappy customers.” So how does this possibly make sense, as…  Read more

Stop criticising accountants – you clearly haven’t met the right one

Every single week I see people bitch and moan about the prices accountants charge, that they are too expensive, that the individual (or business owner) is not getting value, that people don’t understand what the accountant actually does, or even worse – that accountants just push buttons that you can do yourself so really are not worth their time. Now let me reverse this just for a minute. How would…  Read more

Sun, Sea and Learning – The Importance of Investing in training and development

Why do I invest so much in training, education & development? This month alone I have two conferences which are interstate that I will be attending. And when I say I am going to the Gold Coast to attend the MYOB Partner Conference, people say to me, “Oh, you are just going for a holiday!” And I know they are only saying that in jest (well I think they are),…  Read more

Don’t judge an accountant by her football team

Not all accountants are the same. We don’t all want to do the same things, we are not all extroverts (surprise surprise), and we don’t all love big accounting conferences and sitting down with people that we don’t know (even if they are in the same industry). Some of us even have a life outside the accounting space, and love, (dare I say it), AFL. So, yes, while I am going…  Read more

Business exhaustion is not a measure of Success

Your level of exhaustion should not be used to measure your level of success. So many business owners I speak to – whether that be on social media or in person, tell me that they are just so exhausted.  Their business is consuming every waking minute, and even those minutes where you should be sleeping you are instead running all your business scenarios through your head.  It never ends. I…  Read more

Dear Random (who doesn’t want to pay for my services)

Dear Random Stranger (who doesn’t want to pay for my services) Thanks for you phone call tonight at 5:55pm (on a Friday) and asking me if I have 5 minutes for…. “just a really simple GST question”. Whilst I appreciate that you think your question may only take five minutes of my time, the reason it takes five minutes of my time is because I have a lot of skills…  Read more

Why I don’t overthink Social Media (for my business)

Social Media – it slowly starts to consume your life (if you let it).  But as a professional serviced based Financial Coaching, Accounting & Bookkeeping business, I need to remind myself that I am not “in the business” of social media. “Social media is a tool.  A tool I can choose to use, or a tool I can  choose to ignore.” I think a lot of business owners (**disclaimer –…  Read more

Don’t treat your customers like idiots (especially if you want to grow your business)

When customers buy from you, please don’t treat them like an idiot. Customers and fans are the future of your business. This week I was researching business products that I could purchase to then give to my clients at end of financial year.  You see, as an accountant, EOFY is kind of a happy time for us -we tend to celebrate 30th June like it is Christmas. I found some…  Read more

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